This page describes the common trends on the Swedish wine market. The trends outlined are a result of Systembolaget´s aim to reach its political goals in combination with a demand from the market. Some of the trends are broader trends for all European markets where some are more relevant for the Swedish wine market. Please click on the headlines below to find out more about each trend outlined.

» THE PET-BOTTLE FORMAT (Still a strong trend even in 2014/2015)
» LIGHT WEIGHT BOTTLES (Still a strong trend even in 2014/2015)
» STELVIN SCREW CAP CLOSURE (Less of a trend 2014/2015, rather standard closure in many segments)
» VOLUME INDICATOR ON BIB (not something that is requested in 2014/2015, no good technical solutions)
» ORGANIC CERTIFIED WINES (Still a strong trend even in 2014/2015)
» SUSTAINABILITY CERTIFIED WINES (Still a strong trend even in 2014/2015)
» CORPORATE SOCIAL RESPONSIBILITY PROGRAM (CSR) (Still a strong trend even in 2014/2015)
» LOW ALCOHOL CONTENT WINE (Still a strong trend even in 2014/2015)
» DOWNLOAD IN PDF A DOCUMENT ABOUT THE WINE TRENDS ON THE SCANDINAVIAN MARKETS.