About us:

Concealed Wines is an established importer of wine and spirit products, while we are active in Sweden, Finland and Norway. Our company works with excellent producers all over the world. Together suppling our markets with an excellent range of beer, wine and spirit products. Our priority clients on the basis of volumes are Systembolaget, ALKO and Vinmonopolet.

Concealed Wines goes to Piedmont

Concealed Wines goes to Piedmont

About a week ago we all packed our bags here at Concealed Wines and went on our yearly conference; this year to Piedmont. I think we can all agree that Piedmont delivered on so many different levels. Once we landed in Milan we checked out our rented mini-buss and drove off to our first producer visit: Grimaldi In four generations the Grimaldi family has planted grapes in Diano d’Alba. Here you will find: Barolo, Barbaresco, Nebbiolo d’Alba, Dolcetto di Diano

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Concealed Wines Runs Stafesten!

Concealed Wines Runs Stafesten!

Yesterday we were 5 strong team members who got together and ran the yearly ‘Stafesten’ on Norra Djurgården here in Stockholm. It was an overall strong group effort where each runner did 5 km each in a relay race. The evening was finished off with a well-deserved picnic in the late summer sun with the rest of the team ???? We are already looking forward to next year’s race! Wishing you all a great weekend! /Ebba

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Trip to Geisenheim University in Rheingau to meet wiht Akshat

Trip to Geisenheim University in Rheingau to meet wiht Akshat

Yesterday I took a trip to Germany to a small village called Geisenheim. The village is located in the Rheingau wine region and have about 10.000 inhabitants. Our previous intern Akshat is a student at the wine University in Geiseheim. During my stay I particpated to presentation of Akshats Bachelor thesis. Overall Akshat did a good job in the presentation. For more information About the University in Geisenheim please visit link below. Link to Geisenheim University website Congratulations to you

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New Tenders published by Systembolaget

New Tenders published by Systembolaget

Yesterday, Systembolaget announced new tenders. The link below will give you a summary of this announcement: Summary of the announcement per country – PDF To see full details about all tenders visit this link. Below comes time schedule for new tenders: Deadline of written offers in August. Sample deadline is in September or October (for tender proposals that qualify from written offer stage) Then, Systembolaget conducted a blind tasting whose results will be 4 or 6 weeks after (for most tenders).

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New Launch Plans published for ALKO and Vinmonopolet

New Launch Plans published for ALKO and Vinmonopolet

Last week ALKO and Vinmonopolet published their new launch plans for all products that will be launched in the monopoly stores in Finland and Norway during the first half of 2019. We are excited to have so many new potential products to work on in the coming six months. If you are interested in having a closer look at what has been published, please have a look at the following link: https://www.concealedwines.com/current-tenders/ Here you will be able to find all

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New Exciting Launches at Systembolaget

New Exciting Launches at Systembolaget

We’re back! And this time with three new exciting product announcements at Systembolaget. Today we launch: Hop Federation Brewery´s Pilsner in a can (art nr 1219) A New Zealand pilsner with a nuanced flavor and bitterness. It also has elements of hard bread (knäckebröd), apricots, herbs, dried pineapple and orange zest. This will be a must in the summer heat! For more info click here.   Bodegas Vinivals 3 Amigos (art nr 2691) A good value for money Spanish wine

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Happy Friday from Concealed Wines!

Happy Friday from Concealed Wines!

Today is not just an ordinary Friday here at the office – it’s truffle Friday! Our master chef Simon has cooked the team some delicious taglioni with butter and truffle, truffle pizza and caprese. Of course best served with our Dogliani Superiore (ref nr 6377) that will be launched at Systembolaget June 1st. Happy Weekend from all of us here at Concealed Wines!

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Systembolaget Launch Plan 2019 (Beer)

Systembolaget Launch Plan 2019 (Beer)

Last month Systembolaget (the monopoly distributor on the swedish market) released an overview plan for upcoming tenders. Along with this, Systembolaget also published a report that describes the market and their needs. This launch plan also explains Systembolaget’s choices. Therefore you will find below some key notes from this report. For the upcoming tenders in particular, you will be able to read more on our website via links in this blog post. According to the Systembolaget launch plan for 2019,

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Systembolaget Launch Plan 2019 (Spirit)

Systembolaget Launch Plan 2019 (Spirit)

Last month Systembolaget (the monopoly distributor on the swedish market) released an overview plan for upcoming tenders. Along with this, Systembolaget also published a report that describes the market and their needs. This launch plan also explains Systembolaget’s choices. Therefore you will find below some key notes from this report. For the upcoming tenders in particular, you will be able to read more on our website via links in this blog post. According to the Systembolaget Release plan for 2019,

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New Exclusive Listing at Systembolaget – Neumayer Erste Lage Riesling

New Exclusive Listing at Systembolaget – Neumayer Erste Lage Riesling

Today we launch Neumayer’s Erste Lage Riesling at the exclusive listing segment at Systembolaget. The wine is from Neumayer´s Rothenbart wine terrace which is one of the highest vineyard terraces in the Traisental valley, reaching up to 380 meters above sea level. Erste Lage designates first class vineyards with distinctive characteristics that provide optimal growing conditions. The sites are carefully determined by the VDP regional associations. Neumayer’s Riesling is from the region Traisental where there are only 4 vineyards that

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