The past week I had the pleasure to visit beautiful Helsinki, Finland. While enjoying some of the sunny weather I took the chance to visit some ALKO stores. There I had the chance to see several of our products, how they’re positioned and at what frequency they’re available in different stores. I also managed to get a better idea of our competitors and the current label trend in Finland. Very interesting indeed.
Not least, I saw that the new vintages of both our products Quinta do Gradil (ALKO product number 442708) and Château Carrolle (ALKO product number 441307) were available in store. Quinta do Gradil even has an updated Bag-in-box design for its new vintage 2015. Go check it out if you have the chance!
To finish I send out a cheer in Finnish; Kippis!